Frankly? they are full of SHIT! and is it not funny how they thraten u with legal steps should u publish their msg. verbatim????
By the way did u know that the greenwashing Roundtables President is the same Person as the President of UNILEVER, which one of the worst AGGRO FOOD BIZZNESSES (cooparating with MONSANTO!) if i were u i would not trust anything they say, its mostly LIES LIES LIES, here is a much better link:
http://veganjoy.blogspot.com/2010/09/whats-on-your-cupcake-veganism-and.html